Archive for July, 2011

Lamborghini opens a new dealership in Lugano

Sant’Agata Bolognese, 26th July 2011 – Automobili Lamborghini officially opened Lamborghini Lugano, the company’s new dealership in Switzerland. Attending the ceremony was Stephan Winkelmann, the President and CEO of Automobili Lamborghini S.p.A.

The showroom, located in Cadenazzo, near Lugano, is run by the dealer Tarcisio Pasta SA, founded in 1968 and boasting more than 40 years’ experience in the automotive sector.

At the new Raging Bull dealership fans can admire the V10 and V12 product lines: the Gallardo models and the new Aventador LP 700-4 that was introduced last March. With its carbon fiber monocoque, completely new 700 HP V12 engine, pushrod suspension based on Formula 1 racing technology, newly designed gearbox and superstar performance (0-100 Km/h in 2.9 seconds and maximum speed of 350 Km/h), the Aventador is the new benchmark for the entire super sports car market segment.

During the press conference at the grand opening, Stephan Winkelmann said: “Opening Lamborghini Lugano is yet another step in our plan for strengthening the Lamborghini sales network in Switzerland and around the world. For us Switzerland is a strategic market as it is within our ten most important worldwide. We know Tarcisio Pasta SA will represent the excellence and prestige of the Raging Bull brand in Lugano”.

With the new Lamborghini Lugano showroom, there are now five Lamborghini sales and service locations in Switzerland. Lamborghini is also present in Geneva, Zurich, St. Gallen and Porrentruy. Around the world, over 120 Lamborghini dealerships have been established in 45 countries.


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16,000 miles, 14 countries, 3 people, 1 world record: Rainer and team complete the TDI-Panamericana Challenge in record time

Mark your calendars for 8/29/11 at 2PM. We have the Touareg TDI Panamericana coming to Boardwalk Volkswagen in Richardson for a very special presentation. Learn more about the TDI Panamericana and check out the amazing pictures at​m/gallery.php.

By now, you know that Rainer Zietlow and his team Carlos Fernandez and Marius Biela completed the TDI-Panamericana Challenge ahead of schedule. But did you know that they also set a new world record for driving the length of the Pan-American Highway? The challenge was their way of commemorating the 75th anniversary of the world’s longest road, because nothing says “I love you” quite like crossing through 14 countries and covering nearly 16,000 miles in a 2011 Volkswagen Touareg TDI® Clean Diesel SUV—and doing so in only 12 days, three full days fewer than the previous record-holder.

10-07-2011_1_Mexico_BielaAfter a few weather-related delays, the drive kicked off July 2nd at the southern tip of South America in Ushuaia, Argentina. Thanks to the team’s hard work and round-the-clock driving schedule, they went from southern to northern hemisphere—and winter to summer—in just 12 days. Along the way, they passed through Argentina, Chile, Peru, Ecuador, Colombia, Panama, Costa Rica, Nicaragua, Honduras, El Salvador, Guatemala, Mexico, the United States and Canada, ending their journey in Deadhorse, Alaska. The team overcame several logistical nightmares, triumphed over foot-deep potholes and dealt with more than a few challenges courtesy of Mother Nature, including (but not limited to) icy roads, a blinding sandstorm in the Chilean Desert and dense fog in coastal Ecuador. All in a day’s work for the team. (OK, 12 days’ work, but who’s counting?)

12-07-2011_4_Bisons_Canada_BielaBut there was more to this drive than proving the Touareg’s mettle: as with all of his previous challenges, Rainer donated 10 Euro cents for each kilometer driven during this trip to two villages in Latin America managed by Plan International, a charity organization that works in 48 developing countries to promote children’s rights and lift millions of children out of poverty.

Tell us: what was your favorite part of the tour?

Remember: you can always relive Rainer’s adventures online at, where you’ll find photos and videos documenting the journey from start to finish.

Rainer’s team drove a 2011 Volkswagen Touareg TDI Clean Diesel. The Touareg’s 3.0-liter turbocharged V6 TDI® Clean Diesel engine and 4MOTION® all wheel drive (AWD) system deliver the performance and durability required to tackle the many twists and turns of the Pan-American Highway. The engine provides an impressive maximum torque of 406 lbs.-ft. at 1,750 to 2,250 rpm while producing 225 horsepower at 3,500 to 4,000 rpm.

In order to account for the demands of the TDI-Panamericana Endurance Challenge, Rainer’s Touareg has been modified to include:

• Innovative Inmarsat satellite technology for live communication, even in the most remote areas
• The largest tires that fit the Touareg to better address bumpy roads throughout South America
• An additional 300-liter fuel tank to extend the distance the vehicle can travel between refueling

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The best of two worlds – the Audi A6 hybrid

Power like a V6, fuel consumption like a four-cylinder car – the Audi A6 hybrid, coming on the market in 2012, combines the best of two worlds. Its gasoline engine, a 2.0 TFSI, and the electric motor can briefly generate 180 kW (245 hp) of system power and 480 Nm (354.03 lb-ft) of torque. Despite the high and spontaneous generation of power, the average rate of fuel consumption in the standard cycle is below 6.4 liters per 100 km (36.75 US mpg). The sedan can travel up to a speed of 100 km/h (62.14 mph) on electric power alone, and cover around three kilometers (1.86 miles) with zero local emissions at a speed of 60 km/h (37.28 mph).


Directly mounted behind one another, the 2.0 TFSI and the electric motor of the Audi A6 hybrid form a parallel hybrid system. Together the two units have a brief system output of 180 kW (245 hp) and a system torque of 480 Nm (354.03 lb-ft). The sedan accelerates from zero to 100 km/h (62.14 mph) in 7.3 seconds and has a top speed of 238 km/h (147.89 mph). In the European standard driving cycle, the Audi A6 hybrid consumes less than 6.4 liters per 100 km (36.75 US mpg) – that equals CO2 emissions of less than 146 grams per km (234.96 g/mile). The 73-liter (19.28 US gallon) fuel tank ensures a long range. (These performance and consumption data are provisional)

The 2.0 TFSI in the Audi A6 hybrid has a displacement of 1,984 cc. The engine has an output of 155 kW (211 hp), with a maximum torque of 350 Nm (258.15 lb-ft) at 1,500 to 4,200 rpm. In the typical Audi manner, the four-cylinder engine combines three potent efficiency technologies: FSI gasoline direct injection, turbocharging and the Audi valvelift system (AVS). The AVS further increases power, torque and efficiency by switching the stroke of the exhaust valves between two stages depending on the load and engine speed.

For use in the Audi A6 hybrid the 2.0 TFSI underwent modifications in several areas. The alternator as an ancillary unit has been dropped, while the crankshaft bearing and the fine tuning of the turbocharger were adapted to the new requirements. A secondary air system at the cylinder head makes sure that the exhaust gas treatment cuts in particularly fast. Integrated in the engine control unit, the hybrid manager controls the efficient change and smooth transitions between the operating modes, and was fully developed by Audi alone.

A largely modified eight-speed tiptronic serves the power transmission, without the aid of a torque converter. Its place is taken by the disk-shaped electric motor. This is combined with a multi-plate clutch operating in the oil bath and joining or separating the electric motor and the TFSI. Controlled by intelligent management, the clutch operates ultra-precisely, gently and fast in all situations.

The highly comfortable and fast-shifting hybrid transmission, which guides the engine torque to the front wheels, greatly contributes to the efficiency of the Audi A6 hybrid – its gears are widely spread. When the 2.0 TFSI is deactivated, an electric pump maintains the oil pressure in the hydraulic system to safeguard the convenient start-stop feature.

Power electronics and electric motor
The power electronics, in the form of a pulse-controlled inverter, serve as a controller between the battery, which outputs direct current, and the electric motor, which operates on alternating current. Water-cooled by a separate low-temperature circuit, the component is distinguished by its low volume and weight. The power electronics include a DC/DC converter that couples the consumers in the 12V electrical system with the high-voltage network.

A permanent magnet synchronous machine serves as an electric motor, as a starter and – during deceleration – as a generator. It briefly outputs up to 40 kW (54 hp) of power and 210 Nm (154.89 lb-ft) of torque. The electric motor is integrated in the cooling circuit of the TFSI engine.

A lithium-ion battery system, weighing a mere 36.7 kg (80.91 lb), serves as the energy store for the electric motor of the Audi A6 hybrid. The compact battery, which takes up only 26 liters (0.92 cubic ft) of space, is located in the collision-protected area under the luggage compartment; the luggage capacity remains an impressive 375 liters (13.24 cubic ft), and can be enlarged to 850 liters (30.02 cubic ft) thanks to the standard folding rear seat backrests. The battery consists of 72 cells; at 266 volts its normal energy is 1.3 kWh and its power 40 kW.

The lithium-ion battery is cooled by air in two ways, depending on the requirement. At low-temperature load, it draws temperate air from the vehicle interior by way of a fan. If its temperature exceeds a certain limit, a separate refrigerant circuit is activated. It is coupled to the climate control system of the Audi A6 hybrid and uses a separate evaporator. This powerful active cooling system greatly helps the sedan to travel relatively long distances on electric power alone.

Operating modes
The driver can decide which operating mode the Audi A6 should use – one of three driving modes can be selected at the press of a button on the center console or by means of the automatic selector lever. The EV characteristic map gives priority to the electric drive, while the D mode efficiently controls both the engine and the electric motor. The S mode and the tiptronic gate are designed for a sporty driving style. The hybrid sedan has five operating states: Driving with the combustion engine alone, with the electric drive alone or in hybrid mode is possible, as are recuperation and boosting.

Both drive sources are deactivated when the vehicle is stationary. In this convenient start/stop mode the automatic air conditioning remains active – its compressor has an electric drive. Once the driver releases the brake, the A6 hybrid starts rolling. It can be driven up to 100 km/h (62.14 mph) under electric power – and therefore with no local emissions.

At a constant 60 km/h (37.28 mph) up to three kilometers (1.86 miles) can be traveled – enough for many residential areas and inner cities.

When the accelerator is pressed beyond a certain threshold, the internal combustion engine takes over the drive function. At lower revs this engine will temporarily have a heavier load than is required for the drive – the load point shifts to a higher range and the efficiency improves. The excess torque benefits the electric motor, which then serves as a generator to recharge the battery and power the consumers.

In quick acceleration, or “boosting,” the electric motor operates together with the TFSI; at full throttle in the S mode the full system output is briefly available. The hybrid drive then supplies the propulsion power of a large, naturally aspirated engine, but with far more efficiency.

When the driver releases the accelerator, the electric motor serves as a generator again. In most situations the TFSI is then decoupled from the drive system, so as not to cause any drag losses. The electricity recovered by the electric motor when coasting and during braking is buffered in the lithium-ion battery.

If the driver only slightly brakes, the electric motor performs the deceleration itself; in more forceful braking the hydraulic braking system is simultaneously activated. Its brake booster has a second power supply through an electric vacuum pump. A complex rule-based strategy adapts the braking to the conditions of electric driving and energy recuperation. As elsewhere in the A6 family, an electromechanical unit serves as the power steering.

The Audi A6 hybrid comes with a display concept for making the driving states of the hybrid drive tangible to the driver. The tachometer on the instrument cluster has been replaced by a power meter, with a needle that indicates the total system output on a scale of 0 to 100 percent. A second scale is divided into colored segments – the green and orange sections clearly indicate the drive mode currently used by the sedan.

Operational readiness, recuperation, electric driving, boosting and ignition are indicated. An additional instrument displays the charge level of the lithium-ion battery.

At the same time, the energy flow display clearly depicts the mode of operation and active components of the hybrid drive. The driver can call up the graphic via the driver information system and in the MMI navigation plus display. The MMI screen gives a clearly arranged bar graph of the average consumption and recuperation quantity in five-minute increments.

The Audi A6 hybrid is distinguished by the subtle differentiation on the outside. The tailgate, the fenders and the sill panel strips bear the hybrid lettering. The exclusive Arctic Silver, metallic paint finish is available. The 17-inch cast wheels feature a ten-arm turbine design – their ten spokes resemble turbine blades. The tires have the size 225/55 R17. Two-tone 18-inch wheels of size 245/45 R18 are optionally available in the same design typical of the hybrid vehicles.

The Audi A6 hybrid is based on the familiar A6 Sedan and embodies the same lightweight design technologies. At 1,770 kilograms (3,902 lb), it will be the lightest hybrid in its competiti.

The equipment and data specified in this document refer to the model range offered in Germany. Subject to change without notice; errors and omissions excepted.

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Boardwalk Auto Group – Hot Summer Nights

The only thing hotter in Plano, Texas Saturday night, June 25th were our clients and their cars. The 90+ degree temperature did not deter the 400+ record attendees and the 100 cars entered in the show. The band played as the stars… and cars came out to shine in North Dallas.


American Class – 2005 Ford GT
German Class – 1969 911 S
Italian Class – 2006 Lamborghini Murcielago
Japanese Class – 1995 Nissan 350 ZX
Vintage Class – 1967 Chevy Malibu
People’s Choice – 1958 Porsche 356

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Boardwalk Audi First Drive Dallas: 2012 Audi A6

I have been anticipating driving the new 2012 Audi A6 after previewing this vehicle at the Boardwalk Audi Launch Event, June 29th in Plano, Texas (click to check out the pictures). I had the great pleasure of taking the new A6 home from Boardwalk Audi this weekend.

The technology and advanced engineering in the 2012 Audi A6 is impressive and it won my family over. Our last three vehicles have been Mercedes and they did not hold a candle to this vehicle. The Supercharged V6 3.0 Liter engine was powerful and incredibly smooth. The ride and handling is the best that I have experienced in a 5 passenger family car. The only negative with the 2012 Audi A6 is having to give it back to Boardwalk Audi.

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Boardwalk Audi 2012 A6 Launch Event – June 29, 2011

It was a packed house at the Boardwalk Audi 2012 A6 Launch Event June 29th in Plano, Texas. From the sushi and taco bar catered by A Fiore, to the hand-rolled cigars, good drinks and music, the completely new Audi A6 was the true star of the show. Actually, the true “stars” of the show were the 300+ guests who mingled with some of the coolest people in Dallas.

It was a hot night both inside and outside of Boardwalk Audi. A special thank you goes to Modern Luxury Dallas and our very special clients who made the evening a night to remember. Luxury has progressed.

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Lamborghini announces plans for a third model

Stephan Winkelmann, President and CEO of Automobili Lamborghini S.p.A., recently announced plans for an “everyday” model to be added to Lamborghini’s vehicle lineup.

Winkelmann offered no specifics on the vehicle, but at the Reuters Global Luxury and Fashion Summit said, “We are going to have a third model…We want to have a car which is able to be used on a daily basis.” The new bull could be on roads in as soon as four years, he said.


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